BooBoo Goo: What Happened After Shark Tank

BooBoo Goo: What Happened After Shark Tank

In the world of innovative healing solutions, BooBoo Goo made a splash when it entered the “Shark Tank”. This unique paint-on bandage created by Andrew Kavovit caught the attention of viewers and investors alike. The product offered a novel way to protect wounds while being environmentally friendly. But what has happened since the company’s memorable pitch? In this article, we delve into the journey of BooBoo Goo post-“Shark Tank”, exploring its growth, challenges, and the current status of the business. Get ready to discover the fascinating evolution of this intriguing product since it swam with the sharks.

What Is BooBoo Goo?

Resembling a small bottle of nail polish, BooBoo Goo is a skin protectant that paints a bandage onto the skin. Available in bright pastel colors or flesh-toned paint colors, it offers a better hide compared to standard band-aids. It’s a novel concept that not only protects minor cuts and scratches but also adds a fun, decorative element, particularly appealing to children [1]


  • Innovation. One of the most significant advantages of BooBoo Goo is its innovative approach to wound care. Traditional bandages can be cumbersome, uncomfortable, and unsightly. In contrast, BooBoo Goo is a liquid bandage that you paint directly onto the skin, creating a protective barrier that shields the wound from dirt and bacteria while enabling it to heal;
  • Aesthetics. BooBoo Goo comes in various bright pastel colors, adding a fun element to wound care that can be particularly appealing to children. This feature can turn a potentially distressing situation into a more positive experience, reducing fear and anxiety associated with injuries.
  • Environmentally Friendly. Compared to traditional bandages that create waste after use, BooBoo Goo is a more environmentally friendly option. It reduces waste and is a more sustainable choice for wound care;
  • Ease of Use. The application of BooBoo Goo is straightforward, much like applying nail polish. It’s easy to carry around, making it a convenient option for on-the-go wound care;

What Is BooBoo Goo?


  • Limited Protection. While BooBoo Goo provides a protective barrier, it may not offer the same level of protection as traditional bandages for larger or deeper wounds. It’s primarily designed for minor cuts and scratches;
  • May Require Reapplication. As a liquid bandage, BooBoo Goo might require frequent reapplication, especially after washing the area or due to natural wear throughout the day;
  • Color Choices. While the variety of colors can be a fun feature for children, some users might prefer a more discreet option. The flesh-toned paint color may not match all skin tones, potentially making the bandage more noticeable;
  • Price Point. Depending on where you purchase it, BooBoo Goo may be more expensive than traditional bandages. This factor could be a consideration for budget-conscious consumers [2];

Who May Benefit From Using BooBoo Goo?

  • Children: As the concept was born from a child’s dislike for traditional bandages, children are a primary beneficiary of BooBoo Goo. The bright colors and the ability to “decorate” their wounds can make the healing process more enjoyable and less stressful for kids. It can also teach them about self-care at an early age;
  • Environmentally Conscious Users: BooBoo Goo is a more environmentally friendly option compared to traditional non-biodegradable bandages. Those who are conscious about reducing waste and choosing sustainable options would appreciate this product;
  • Active Individuals: For physically active people, traditional bandages can often restrict movement or come off easily from sweat or water. In such cases, BooBoo Goo’s waterproof feature could be a great advantage;
  • People with Sensitive Skin: Some individuals may have allergic reactions to the adhesive used in traditional bandages. As BooBoo Goo is created with all-natural ingredients, it is less likely to cause skin irritation, making it a beneficial alternative for those with sensitive skin;
  • Individuals Seeking Natural Remedies: BooBoo Goo aligns with the growing trend towards natural and herbal remedies6. It’s made with ingredients that promote speedy recovery from minor cuts and burns, which could be appealing to those interested in natural healing methods [3];

About the Founders Of BooBoo Goo

Boo Boo Goo, launched by a youthful yet remarkably gifted entrepreneur, is the brainchild of innovation. Kiowa Kavovit, with her father Andrew’s guidance, birthed this groundbreaking skin protectant, effectively painting a band-aid directly onto the wounded area of the skin [4]. This innovative creation, Boo Boo Goo, offers an array of vibrant hues, transforming the experience of acquiring a “boo-boo” into a less distressing affair. Moreover, Boo Boo Goo also presents a skin-toned variant, ideal for discreetly concealing minor cuts and wounds.

The merits of Boo Boo Goo extend beyond its visual appeal; this product proudly treads the path of environmental responsibility, setting it apart from the conventional band-aids that often find their way into landfills as non-biodegradable waste. In addition, Boo Boo Goo offers a substantial cost advantage, with a mere five-ounce bottle generously providing coverage for up to seventy-five band-aids — an impressive achievement in itself.

Boo Boo Goo represents a groundbreaking, all-natural, paint-on band-aid. Kiowa enlisted her father Andrew’s support to refine this exceptional invention, seeking the expertise of a team of professionals. In collaboration with three doctors specializing in wound care, the father and daughter consulted extensively, ultimately perfecting the formula for Boo Boo Goo.

About the Founders Of BooBoo Goo

The time was ripe to introduce this innovative product to the market, but Kiowa and her father recognized the need for additional support, expertise, and financial backing to propel Boo Boo Goo to greater heights.

An opportune moment presented itself when Shark Tank, in response to high demand, decided to host a special edition featuring young entrepreneurs. Seizing this chance, Kiowa and her father introduced Boo Boo Goo to the Shark Tank panel, hopeful that one of the astute investors would recognize the potential and extend the financial support and expertise they sought. The question remained: would any of the sharks be enticed to seize this opportunity?

The Pitch Of BooBoo Goo At Shark Tank

Kiowa and her father, Andrew, confidently stepped into the Shark Tank, and Kiowa took the lead in introducing their innovative creation. Andrew followed, explaining that they were seeking $ 100,000 for a 17.5% equity stake in Boo Boo Goo, along with the sharks’ invaluable expertise and connections to potential buyers and retailers [5]. To help the sharks understand their product, they presented a video demonstrating how Boo Boo Goo worked. It was clear that Kiowa, one of the youngest entrepreneurs ever to enter the Shark Tank, had already made a positive impression.

Andrew shared with the sharks that their product had been developed in collaboration with skin and wound care specialists. Kiowa chimed in, expressing her and her friends’ affection for Boo Boo Goo’s wide range of fun colors and skin tone options. Kiowa then offered samples to the sharks.

Barbara initiated the discussion by inquiring about the inspiration behind the product. Kiowa explained that her dislike for conventional band-aids and the desire to conceal cuts or small wounds were the driving forces behind Boo Boo Goo’s creation. In a light-hearted tone, Kevin asked Kiowa about her favorite shark, to which she diplomatically replied, “I like all of you”.

Lori inquired about the product being a prototype, and Andrew clarified that while the bottles were prototypes, the formula had been perfected. Mark questioned the uniqueness of Boo Boo Goo’s formulation, to which Andrew emphasized the waterproof sealant as the distinguishing feature. Lori then raised the topic of a patent, and Andrew disclosed that it was still pending, adding that Boo Boo Goo left a completely natural, organic, waterproof barrier on the skin.

Lori pointed out that Kiowa and Andrew faced stiff competition from major brands and couldn’t discern a compelling advantage for Boo Boo Goo. Andrew countered by revealing that existing liquid bandages showed the cut or wound and were flammable, highlighting a market gap.

Robert asked how they planned to create a unique identity for Boo Boo Goo in a saturated market. Andrew expressed optimism, citing interest from potential partners, including QVC. However, Lori, the QVC expert, didn’t see it as a QVC product.

Kevin recognized the challenges in entering a competitive market and suggested licensing the product to larger brands to avoid getting lost in the shuffle. Mark believed the liquid bandage market skewed more towards adults and deemed it challenging to educate the public about Boo Boo Goo’s differences. He bowed out.

Barbara echoed the sentiment that the market already had numerous children’s band-aids, leading her to opt out. Robert found the product’s colorful options intriguing but considered it too early for investment due to limited sales data. He also passed.

The Pitch Of BooBoo Goo At Shark Tank

Lori commended the product’s creativity and Kiowa’s intelligence but decided not to invest, citing fierce competition. Kiowa and Andrew’s fate rested with Kevin. The pending patent concerned Kevin, and he offered the $ 100,000 but with a contingency. The deal would close when the patent was secured, and he sought a 25% equity share in Boo Boo Goo [6].

After some consideration, Andrew turned to Kiowa, who smiled coyly before nodding in agreement. They accepted Kevin’s offer, and he praised Kiowa for her remarkable invention. Andrew and Kiowa left the Shark Tank elated with the deal they had struck.

Outside the Shark Tank, Kiowa expressed her excitement and happiness, grateful that she and her father, Andrew, had secured the deal they had hoped for.

BooBoo Goo After The Shark Tank

Following their appearance on the show, Kiowa and Andrew moved swiftly to launch their website. They revealed that they were in negotiations with a major bandage producer, although they kept the company’s name confidential. They did, however, mention that the product would be available in early 2015.

They later announced on their Facebook page that they would expand their product line to include items like BooBoo Salve, BooBoo Bites, BooBoo Block, and BooBoo Burns. Unfortunately, it appears that these plans did not materialize. The original BooBoo Goo became available through Kevin’s licensing deal, but it faced challenges.

By 2016, they encountered difficulties fulfilling orders, and by 2017, just three years after their Shark Tank appearance, the company ceased operations. Their website was shut down, and their social media pages were abandoned [7].

Kiowa Kavovit has garnered attention as one of the youngest self-made millionaires, according to various sources. While the veracity of these claims is uncertain, it would be a remarkable achievement considering she was just a few years old when she conceived the product.

In 2023, Kiowa would be fifteen years old, likely a high school student. Whether she plans to pursue further business endeavors in the future remains to be seen, but she has demonstrated an entrepreneurial spirit.

As for her father, Andrew, he ventured into a new company called HatchedHub in September 2015, as indicated on his LinkedIn profile. HatchedHub is described as a leading Product Agency and Management Specialist that connects small American businesses with major retailers. They offer various services such as business consultations, sales presentations, retail representation, and strategic plan creation. Some of their partners have included Mondelez International, Walmart, Sam’s Club, and more.

As of 2023, HatchedHub continues to operate out of Los Angeles and South Florida.

Andrew is also known as the co-creator and executive producer of Hatched TV, a nationally syndicated television program that links emerging brands with unique opportunities [8]. Those interested in learning more about Hatched TV can visit their website for additional information.

BooBoo Goo After The Shark Tank

The Net Worth Of BooBoo Goo

As of 2023, the founder of BooBoo Goo, Andrew Kavovit, has a net worth of $ 6 million [9]. This figure likely includes the success of the product itself, as well as his other ventures. It’s important to note that net worth doesn’t only reflect the value of a single product or company, but rather the total wealth of an individual, including all their assets and liabilities.

Alternatives To BooBoo Goo:

  • Eco Bandage: This product is marketed as an earth and family-friendly alternative to traditional sticker bandages. It seems to share similar environmental benefits with BooBoo Goo, aiming to reduce the number of non-biodegradable bandages that end up in landfills;
  • Spray-On Liquid Bandage Applications: These products were mentioned as known alternatives to BooBoo Goo during a Shark Tank episode. They likely provide the same protective coating for minor wounds but in a spray format rather than a paint-on one;
  • Boo-Boo Goo Premium Salve: This salve, is made from a blend of natural oils and ingredients like coconut oil, Shea butter, beeswax, jojoba oil, argan oil, grapeseed oil infused with calendula and nettle leaf, hemp seed oil, and aloe vera oil, appears to be a more traditional alternative for wound care. While not a liquid bandage, it offers soothing and healing properties for minor scrapes, cuts, burns, and bites;
  • Herbal Salves & Sprays: These products offer a different approach to wound care, focusing on cellular regeneration and fast-acting relief for minor injuries. They may not provide the same type of protective barrier as BooBoo Goo, but could be a preferred alternative for those interested in natural remedies [10];

The Net Worth Of BooBoo Goo


  1. What episode of Shark Tank is Boo Boo Goo?

Boo Boo Goo appeared on Season 5, Episode 5 of the television show “Shark Tank.” The episode originally aired on October 18, 2013.

  1. What is the most popular Shark Tank episode?

Determining the most popular episode of “Shark Tank” can be subjective, as popularity may be measured in various ways, such as viewership ratings or online discussions. Episodes that feature particularly successful or memorable pitches tend to gain more attention. However, it’s challenging to pinpoint a single “most popular” episode, as the show has had numerous successful and engaging pitches over the years.

  1. Why is Boo Boo Goo so famous?

Boo Boo Goo gained fame for its appearance on the television show “Shark Tank.” The product was innovative and unique, offering a paint-on band-aid in various colors and skin tones, which attracted attention and interest. Additionally, the young age of the inventor, Kiowa Kavovit, made the pitch stand out, contributing to its notoriety.

  1. Is Boo Boo Goo still in business?

No, Boo Boo Goo is no longer in business. The company faced challenges with fulfilling orders and eventually ceased operations in 2017, a few years after its appearance on “Shark Tank”.

  1. Are Shark Tank billionaires?

The “sharks” on the television show “Shark Tank” are not billionaires in the traditional sense. They are successful entrepreneurs and investors with significant net worth, but not all of them are billionaires. Sharks, such as Mark Cuban, Kevin O’Leary, Lori Greiner, Barbara Corcoran, and others, have achieved substantial financial success through their business ventures and investments.

  1. Do sharks help?

Yes, the “sharks” on the show “Shark Tank” do provide real assistance to the entrepreneurs who pitch their businesses. Not only do they offer financial investment, but they also bring their business expertise, industry connections, and mentorship to the table. However, it’s important to note that not all deals made on the show come to fruition once due diligence is conducted off-air.

  1. Who owns Shark Tank?

Shark Tank is owned by Sony Pictures Television and is produced by Mark Burnett. The show is aired on ABC, a network owned by Disney.

  1. Who turned down $ 30 million on Shark Tank?

The company “Coffee Meets Bagel”, a dating app founded by sisters Arum, Dawoon, and Soo Kang, famously turned down a $ 30 million offer from Mark Cuban. This was the largest offer ever made on the show at the time.

Who owns Shark Tank?

  1. Do Shark Tank businesses succeed?

Many businesses that secure deals on “Shark Tank” do see success following their appearance on the show, thanks to the investment and exposure they receive. However, not all businesses succeed, and some fail even after securing a deal. According to a Forbes article, about 72% of deals that happen on “Shark Tank” don’t turn out as seen on TV.

  1. Who made the most money in Shark Tank?

While it’s difficult to determine exactly who has made the most money from their investments on “Shark Tank” Mark Cuban has been involved in some of the show’s most successful deals. For example, he invested $ 2 million in Tower Paddle Boards, which has since become a multi-million dollar company.

  1. Why is Shark Tank so popular?

“Shark Tank” is popular for several reasons. It offers a behind-the-scenes look at how entrepreneurs pitch their businesses, provides educational insights into the process of starting and scaling a business, and features engaging personal stories from entrepreneurs. Additionally, the dynamic between the sharks and the high-stakes negotiation process keeps viewers entertained.

  1. How does Shark Tank earn?

“Shark Tank” earns money through advertising revenue due to its popularity and high viewer ratings. The sharks themselves are also paid appearance fees by the show’s producers.

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