In the world of innovative products, GarmaGuard has made a name for itself after its appearance on Shark Tank. The anti-odor clothing spray caught the attention of viewers and investors alike with its promise of a non-toxic, organic solution to removing odors from clothes.
But what happened to GarmaGuard after the spotlight of Shark Tank faded? This article delves into the journey of GarmaGuard post-Shark Tank – exploring its growth, challenges, customer feedback, and current status in the market. It aims to provide an insightful look at the real-world implications of a successful pitch on the renowned show.
What Is GarmaGuard?
Overview
GarmaGuard is a revolutionary spray designed to combat germs and viruses lurking on your garments, shoes, and more. This remarkable GarmaGuard solution has undergone rigorous laboratory testing, and its creator proudly attests to its ability to eradicate viruses by an astounding 99.99% when used on clothing.
Behold, the world’s pioneering GarmaGuard – the premier Non-GMO, All-Natural Garment and Fabric Cleanser for those on the move [2].
In addition to its virus-fighting prowess, this spray emits a delightful aroma, while effortlessly obliterating all forms of bacteria present on clothing, fabrics, and delicate surfaces.
The versatility of this spray is truly impressive, as it can be applied to a diverse range of items to obliterate germs. Think clothing, footwear, uniforms, linens, automotive seating, sports gear, sofas, pet bedding, and various accessories.
This all-natural spray boasts a bleach-free formula, making it gentle on your belongings, and its travel-friendly packaging ensures you can take it anywhere. Moreover, it’s devoid of harsh and abrasive chemicals, catering to individuals across all professions, whether you’re a healthcare professional, fitness enthusiast, or a self-employed individual.
With a price tag of just $ 12.99, this product is proudly manufactured in the United States, upholding the highest quality standards.
Effectiveness and Use
The effectiveness of GarmaGuard seems to be a mixed bag, according to customer reviews. Some users, like Linda W., have praised the product for its ability to remove odor without damaging the fabric. On the flip side, other users have reported that the product does not live up to its claims and can even leave behind a scent.
In terms of use, GarmaGuard has a wide range of applications. It can be used on any fabric item, making it a versatile tool for maintaining cleanliness and freshness in one’s wardrobe [3].
Pros:
- Natural Ingredients: GarmaGuard promotes itself as a natural and non-toxic solution, which can appeal to consumers who are conscious about the products they use;
- Versatility: The product is designed to work on all types of fabric, making it a versatile addition to your cleaning routine;
- Veteran Owned: The fact that GarmaGuard is a Veteran-Owned Small Business may appeal to consumers who wish to support such enterprises;
Cons:
- Effectiveness: Some users have reported that the product does not deliver on its promise to eliminate odors;
- Scent: Despite being marketed as “unscented”, some users have reported that the product leaves behind a smell;
About Founders Of GarmaGuard
Their mutual desire for a solution led Pete on a quest to discover a product capable of decontaminating their attire throughout the day, a quest that yielded no results in the market. The logical course of action was to create their own answer, which came to be known as GarmaGuard.
Eager to avoid the use of harsh chemicals, the Badaways embarked on a search for health-conscious and entirely natural remedies. After careful consideration, they zeroed in on citric acid, a potent agent renowned for its virus and bacteria-fighting properties, as well as its ability to combat unwanted odors.
The couple subjected GarmaGuard to rigorous laboratory testing to validate its efficacy and undertook the formidable task of demonstrating its effectiveness in eradicating COVID.
The Pitch Of GarmaGuard At Shark Tank
Pete Badaway and his spouse, Bianca, made a striking entrance into the Shark Tank, sporting full-fledged PPE attire. They donned lengthy gloves, pristine sanitation coats, and shoe covers as they presented themselves to the inquisitive Sharks. The couple opted to remove their protective goggles as they commenced their pitch, seeking a $ 100,000 investment in exchange for a 10% stake in their venture, GarmaGuard [5].
Bianca took the reins and introduced Joe, who stood nearby wearing a face mask. She proceeded to narrate a typical day in Joe’s life, describing his routine of gearing up, donning his mask, and embarking on his daily grind. Pete, armed with a clever visual aid – a velcro-covered ball – illustrated how Joe, once outside, would inevitably attract a host of pesky germs, brimming with dirt, bacteria, and other unsavory elements. To drive the point home, Pete playfully hurled the velcro balls at Joe, symbolizing the clinging germs.
The Shark Tank panel couldn’t help but be captivated by the engaging demonstration, with Daymond sharing a hearty laugh. Pete continued with his storytelling, describing scenarios where Joe grabbed a quick latte in a bustling café or encountered someone sneezing nearby at work.
Bianca astutely highlighted that even if Joe rigorously washed his hands throughout the day, his clothing remained a breeding ground for accumulated germs and dirt. Pete emphasized that not everyone could realistically don full PPE gear daily to safeguard themselves. Bianca questioned why the realm of decontamination didn’t extend to include clothing, leading to the genesis of GarmaGuard. They proudly introduced it as a garment and fabric cleanser harnessed from natural ingredients, ensuring safety, freshness, and cleanliness.
Bianca assured that applying the garment spray was a breeze, and Joe stepped up to demonstrate its use by liberally applying it to his attire. This versatile solution didn’t just eliminate odors but also kept dirt and grime in check while rejuvenating fabrics.
Pete underscored that using GarmaGuard enabled people to protect themselves without the cumbersome appearance of a fully garbed surgeon. Bianca then posed the pivotal question, inviting one of the Sharks to join them in their mission to GarmaGuard the world.
Pete directed the Sharks’ attention to the samples thoughtfully placed before them. As he and Bianca shed their contamination suits, Joe exited the stage. Daymond complimented the engaging performance, Blake chimed in with enthusiasm, and Kevin, with his trademark humor, dubbed it “bad theater”.
Blake drew upon his own entrepreneurial journey, recounting his inaugural business in laundry and dry cleaning services, wherein he collected and returned customers’ laundered items. He inquired if GarmaGuard could eliminate the lingering odor of smoke, potentially saving customers money on traditional dry cleaning. Pete affirmed that GarmaGuard excelled at eradicating smoke smells and revealed that many of his loyal customers were firefighters, a network he cultivated through his role as a police investigator.
Lori sought clarification on the product’s virus-killing capabilities, to which Pete confidently responded in the affirmative. Blake probed further, questioning its effectiveness against COVID, a pressing concern at the time, given the episode’s filming in the midst of the initial pandemic wave.
Pete conceded that they couldn’t yet make the claim that GarmaGuard could combat COVID, but they were actively working toward that goal.
Mark Cuban segued into discussing their sales figures, prompting Pete to disclose that, after a year and a half in business, their total sales had reached $ 476,000. Daymond praised their achievement, acknowledging that half a million in sales was commendable. He probed further, inquiring about their background in a similar field.
Bianca shared that her nursing profession inspired the concept, as she didn’t want her children to touch her after she had been around ill patients.
Mark probed deeper, seeking insights into their current sales channels and strategies for amplifying their reach. Pete clarified that they were primarily selling through their website and a couple of other online platforms, emphasizing their current online-only presence.
Mark initiated the discussion about production costs versus selling price, and Bianca disclosed that it cost them $ 1.85 to manufacture a bottle of GarmaGuard, which they sold for $ 12.99. Blake recognized that this represented a healthy profit margin.
Kevin, while acknowledging their impressive sales figures, saw the real opportunity in the product if they could incorporate “Kills COVID on your clothes” into the label. He believed it would be a compelling message, to which Pete responded that they were actively pursuing this addition, with a timeline of six months to a year. This news, however, seemed to disappoint the Sharks, despite it being a reasonably swift timeframe under the circumstances.
Mark decided to bow out, stating that it was too early for him to invest. Kevin followed suit, explaining that the product didn’t align with his interests if it couldn’t claim to kill COVID. The couple graciously thanked him. Daymond was the next to opt-out, expressing his belief that their business had the potential to flourish without the need for a partner. He saw them scaling up independently to become a multimillion-dollar company.
Lori conveyed her admiration for GarmaGuard as a product, praising its scent and the direction the entrepreneurs were headed. However, she felt it was premature to come on board as an investor, preferring to engage when a company was more established. She, too, decided to step aside.
Blake remained the last Shark in the running. Pete reminded him of his past involvement in a similar business during the laundry days. Blake inquired about their projected annual sales and profitability. Pete explained that they were on track to generate approximately $ 500,000 in annual sales with a 20% profit margin, resulting in a projected profit of $ 100,000 for the year.
Blake paused for a moment, carefully considering his options. He eventually voiced his perspective, expressing his belief that they had an excellent business with substantial profit margins. In his view, there was no need for them to part with equity, especially when they were already profitable. Blake drew on his experience with his shoe company and emphasized that he was able to reap significant rewards by delaying investor involvement.
He offered valuable advice, encouraging them to continue their strategy of obtaining the right to include “This can kill COVID” on the bottle, predicting that their sales would skyrocket immediately. With the cash flow from direct sales, they would be well-equipped to expand GarmaGuard’s production.
Pete pointed out that they would be investing early in securing that claim. Blake shook his head, but Pete persisted, highlighting their existing base of 14,000 loyal customers, with a return rate of 33%. He viewed the COVID claim as the icing on the cake.
Blake concluded that, based on the information Pete provided, it was evident that they didn’t require investment at this juncture [6]. The timing wasn’t right, but he encouraged them to persevere. He affirmed his affection for them but ultimately decided to bow out. The entrepreneurs thanked the Sharks for their time and exited the stage, determined to forge ahead with their promising venture.
GarmaGuard After The Shark Tank
Despite leaving the Shark Tank without a deal, GarmaGuard has continued to thrive and expand its presence in 2023. The product has garnered an impressive collection of over 250 five-star reviews on its website. Satisfied customers consistently praise the spray for its ability to effectively eliminate smoke odors, disinfect gym attire, and neutralize cooking smells, including potent odors like fish and onions, from clothing. Most reviews highlight the refreshing yet non-overpowering scent that GarmaGuard imparts.
This venture is just one example of GarmaGuard’s sports-related advertising campaigns. The company also collaborates with Sanford Mixed Martial Arts and football cornerback Parry Nickerson of the Minnesota Vikings.
Regarding the claims about GarmaGuard’s germ-killing abilities, the situation appears unchanged from their Shark Tank appearance. The product’s packaging and marketing still refrain from making explicit claims about its effectiveness against germs and viruses, likely due to the absence of EPA certification. As such, the label continues to describe GarmaGuard as a natural odor remover and fabric cleanser.
Kevin O’Leary’s expressed frustration on the show, where he wished they could label the product with a COVID germ crossed out, remains unrealized. The GarmaGuard website remains devoid of any claims pertaining to its impact on COVID-19, suggesting that they may not have been able to substantiate its effectiveness against the virus.
Nevertheless, GarmaGuard maintains its popularity among consumers. Despite being available on the Walmart website, it frequently sells out, attesting to its demand. The product is conveniently offered both individually and in packs of up to twelve units through their Amazon storefront and official website, ensuring widespread accessibility to interested customers.
The Net Worth Of GarmaGuard
As of June 2022, GarmaGuard continues to enjoy significant success and robust sales. The company has expanded its presence both within the United States and internationally, making its products accessible both online and through offline channels.
The positive response from consumers has been remarkable, with over 60% of customers awarding GarmaGuard a coveted 5-star rating on Amazon [8]. This high level of customer satisfaction underscores the effectiveness and popularity of the product.
GarmaGuard’s achievements have not gone unnoticed by the media, as the company has garnered extensive coverage in renowned publications such as Inc, HSN, Heavy, and many more. This media exposure has likely contributed to its growing recognition and success.
The product is currently priced at $ 12.99, and with its strong performance and growing customer base, there is a likelihood that its sales value may continue to increase in the future.
Alternatives To GarmaGuard:
- Defunkify Active Spray: This product uses eco-friendly ingredients and is designed to eliminate odors from clothing and gear;
- Febreze Fabric Refresher: A popular choice among consumers, Febreze is known for its ability to refresh fabrics and remove odors;
- Zero Odor Multi-Purpose Household Odor Eliminator: This product is touted for its ability to permanently eliminate odors, not just mask them;
- Lysol Laundry Sanitizer: Besides eliminating odors, Lysol also claims to kill 99.9% of bacteria when used as directed;
- Sweat X Sport Extreme Odor Eliminator Spray: Specifically designed for athletic wear and gear, this product aims to target and eliminate sweat-induced odors;
- Nathan Sport Wash Detergent Bottle: A detergent specifically designed for synthetic workout clothes. It claims to restore performance to technical fabrics [10];
FAQ:
- How is GarmaGuard doing after Shark Tank?
While specific financial details about GarmaGuard’s performance post-Shark Tank aren’t readily available, the company appears to be active and promoting its product. They’ve been featured on other platforms like HSN1, suggesting a continued market presence.
- What is the active ingredient in GarmaGuard?
According to GarmaGuard’s website, the cleanser uses natural ingredients. The specific active ingredient isn’t mentioned in the search results.
- What is the most unsuccessful Shark Tank product?
Determining the “most unsuccessful” product from Shark Tank can be subjective and depends on how one defines failure. However, some online discussions suggest products like “The Sullivan Generator”, which claimed to create gold from seawater, and “Wake ‘N’ Bacon”, a bacon-scented alarm clock, didn’t succeed after their Shark Tank appearances.
- Why do most Shark Tank deals not close?
Post-show due diligence can often reveal issues that weren’t evident during the initial pitch. These can include discrepancies in the entrepreneur’s financial claims, legal issues, or simply a change of heart by either party.
- What Shark Tank companies have failed?
Some companies that reportedly failed after appearing on Shark Tank include Toygaroo (a toy rental service), Sweet Ballz (cake balls), and Hy-Conn (a fire hose connector) due to various reasons such as mismanagement, legal disputes, and failed negotiations.
- What really happens after Shark Tank?
After the show, both parties typically engage in further discussions and due diligence, before finalizing the deal. This process can take weeks or months and sometimes results in changes to the deal terms or the deal falling apart entirely.
- Which “shark” has made the most money?
While exact figures are hard to come by, Mark Cuban, with a net worth of over $ 4 billion, is generally considered the wealthiest of the Sharks.
- Is any “shark” a billionaire?
Yes, Mark Cuban is a billionaire with a net worth of over $ 4 billion.
- How did Lori Greiner get rich?
Lori Greiner made her fortune by inventing and selling consumer products. She holds over 120 patents and has created over 500 products. Her big break came from creating a plastic earring organizer, which she sold on QVC.
- Which investor on Shark Tank died?
No investor from the U.S. version of Shark Tank has died. However, Kevin O’Leary was involved in a fatal boating accident in 2019.
- Did Kevin leave Shark Tank?
As of 2023, Kevin O’Leary remains a part of the Shark Tank cast.
- How many companies fail in Shark Tank?
An exact number is hard to determine as not all failures are publicized. However, it’s estimated that around 6% of the deals that are made on the show fall through during due diligence.
- Does Shark Tank take a cut?
Originally, Shark Tank required a $ 5,000 royalty for every deal made on the show, but this requirement was dropped after the first few seasons.
Useful Video: Can GarmaGuard Provide Proof That It Works Against COVID-19?
References:
- https://sharktanktalks.com/garmaguard-shark-tank-update/
- https://gazettereview.com/garmaguard-after-shark-tank-update/
- https://sharktankrecap.com/garmaguard-update-season-12/
- https://bizzbucket.co/garmagaurd-shark-tank-update/
- https://insidergrowth.com/garmaguard-net-worth/
- https://www.sharktankblog.com/business/garmaguard/
- https://www.inquisitr.com/6336346/garmaguard-update-shark-tank
- https://www.sharktanksuccess.com/garmaguard-cleaner-shark-tank-review/
- https://startupreneurship.com/what-happened-to-garmaguard-after-the-shark-tank-pitch/
- https://sharktanktales.com/garmaguard-shark-tank-update/
