If you’re a fan of Shark Tank, then you may be wondering what ever happened to Browndages. This innovative company appeared on the show in Season 13 and managed to snag a deal with Sharks Mark Cuban, Daymond John, and Lori Greiner. But what happened next? In this article, we will provide a full recap of Browndages’ journey after Shark Tank. We’ll answer common questions about the company and offer tips on how you can replicate its success!
History of the Founders
Bandages. Most of us have used them at some point in our lives – to cover up a cut, to protect a wound. They come in all shapes and sizes, and they’re usually intended to mimic the flesh color of our skin. However, nearly all bandages are pink or white, which can clash terribly with certain skin tones.
Inclusivity matters more than some may think, and two entrepreneurs decided to do something about it. Especially for children! As kids grow older, they become more aware of their appearance and how they’re perceived by others. If they have a brown skin tone, they may feel excluded when they see that all the bandages in the store are pink or white.
This is where Browndages come in – bandages designed for people with brown skin tones!
Inistar’s dad owned a clothing store where she worked as a child and this is where he learned the tricks of tailoring. He always encouraged his daughter to do something great with her life. She did just that when she created Browndages!
However, at first, they started working on adult bandages because they thought it would be easier to enter the market with a product that wasn’t specifically geared toward children. But after countless hours of research, they realized that children are actually the perfect target market for Browndages.
This is because when you’re a kid, you’re constantly getting scrapes and cuts – it’s just a part of childhood! And what better way to make sure kids feel included than by providing them with bandages that actually match their skin tone?
But regular bandages look boring for kids. That’s why they were set on making bandages with personality. Each one is designed to be original. There are astronaut bandages, princess bandages, and even dinosaur bandages. They first used the designs preferred by their own kids!
After getting everything ready, they started selling bandages online. The adult bandages were sold for $ 3.99 for a pack of 20 and the kid’s bandages were $ 4.99 for a pack of 20. Browndages quickly became a hit with parents and kids alike!
Back then, the couple had the only business on the market featuring black and brown bandages for kids and adults alike. And in just two short years, they’ve managed to grow their business exponentially.
In 2020, Browndages released more shades for their bandages. This made them more racially inclusive and helped them reach an even wider audience. This was likely in response to the murder of George Floyd and the Black Lives Matter movement, as people were becoming more aware of the need for products that cater to people of color.
The movement encouraged people to support businesses owned by pocs, which is exactly what Browndages is. In just a little more than a week, they earned $ 130,000 and completely sold out!
They weren’t ready for such success however and couldn’t restock for 4 whole months. But they managed to turn things around and now they’re better than ever. From November of 2020 to the summer of 2021 they managed to reach $ 50,000 in sales. Usually, monthly earnings hit $ 7,000 to $ 10,000.
Before appearing at Shark Tank, however, the couple had all their business on social media alone. Customers had to contact them through DMs to order their products. This was one of the main reasons they decided to make an appearance on the show – to get into the world of retail! [1] [2] [3] [4]
What Happened at Shark Tank
Rasheed and Intisar were extremely happy to be given the opportunity to present their product on Shark Tank. They knew it would be a great way to get exposure and grow their business. They asked for $ 75,000 for a 7.5% stake in the company. This isn’t the biggest ask in Shark Tank history, but it’s still a lot of money.
When they entered the tank, they began their pitch by saying that Browndages are the perfect way to get your brows on point. The sharks were immediately interested and asked questions about the product. Rasheed and Intisar did a great job of answering the questions and explaining how their product works.
Rashid said he had an aspiration to sell their products to hospitals and schools. However, the maximum they’ve been able to distribute was only around 60,000 boxes. They just couldn’t compete with the big guys who send billions of bandages around the world.
A couple shows how the “browndages” work. First Reheed slaps a default light bandage on his wrist and it clashes with his skin color then he shows how the “browndage” changes color to match his skin tone. Sharks wonder how come bigger companies didn’t think of this before and If they are selling, why not just sell to the bigger companies? The sharks want to know what is stopping them from selling and how much it would cost to produce on a large scale
Robert likes their idea and passion, he praises them for creating a product their children are enjoying and they are having fun with. However, he believes the scale is too small and there are just too many bandage companies out there, so he’s out.
However, Kevin believes that sharks can help the couple raise the capital they need to grow their business. Lori Greiner also believes in them and their product. She says that Daymond and Mark Cuban will team up to offer the couple $ 100,000 for a 30% stake in the company. Mark is interested in the product enough to give it to his players at the Dallas Mavericks to try out.
Daymond promised to help them to co-brand with FUBU and marketing. Lori will help with retail and getting the product into stores across America.
The couple counters with $ 100,000 and 7.5% for each shark, and Mark replies that in that case, sharks will extend the $ 75,000 line of credit. Kevin decided to join the debate with $ 100,000 for 15%. Rasheed counters the offer of the shark trio with $ 100,000 for 25% + credit line and the sharks accept!
This made Browndages earn support not only from one but three sharks! [2] [3]
Browndages After the Show
The Browndages went on to have great success after their Shark Tank episode aired. They received a lot of media attention and their sales grew significantly. After all, this was given after appearing on one of the most popular shows on television. The sharks definitely gave them a boost in exposure and helped them to reach a wider audience.
But how is their business actually doing after the show?
Well, according to both Intisar and Rasheed, the Browndages are currently doing well. In their first week after the episode aired they managed to reach $ 130,000 in sales. And they’re not slowing down anytime soon.
The Browndages have continued to appear on television and in the media. They’ve also been working hard to improve their product. Since both Intisar and Rasheed still kept their full-time jobs, in IT and logistics respectively, they handled both IT management and customer service themselves.
They also got exposure from some famous media outlets like Forbes, and ABC. This further helped them to grow their business.
As for the earnings, currently, they have made less than a million dollars in cumulative sales. But with the increased popularity and exposure, they are expecting to make much more in the future.
We also couldn’t find if the couple closed the deal with any of the sharks. But we’ll keep you updated if we hear anything!
The couple is very active on social media and their Instagram account has around 75,5K followers at the time of writing this article. Not only do they inform their followers about the new products and post interactive content, but they also use this platform to show their support for the black community.
The Browndages have been very happy with how things are going and they don’t regret appearing on Shark Tank at all. It’s been a great experience for them and has really helped to take their business to the next level. Thanks, Sharks! [2] [3] [4] [5]
Where Can You Buy Browndages?
As for where you can buy Browndages, they are available on the official website as well as on Amazon. You can also find them in some stores, but the selection is limited. Still, they managed to reach the retail world, which is no easy feat.
Their official page offers much more than just bandages, they have a whole range of products now. For one, you can purchase pajamas for children themed after common dream professions each of us probably had as kids. These include construction workers, doctors, nurses, and teachers’ outfits. You can also buy themed hats to complete the look.
In addition to their apparel, they offer first aid kits too! These are great for stocking up at home or even taking with you on vacations. For just $ 20 you get everything you need to patch up small or bigger wounds.
They have recently released a series of elastic bandages as well. These are great for athletes who need to support strained muscles or even common everyday injuries like a sprained ankle. And to make the pain go away faster, you can make use of their healing balm.
To soothe your kids after they get injured, you can purchase a hardcover book written by various writers. These stories are going to entertain your child no matter what happens!
Their products get thousands of reviews and most of them are positive. People seem to like the quality of Browndages and their customer service is top-notch. One thing to note, Amazon doesn’t sell anything besides the bandages themselves. So, if you’re looking for other products, you’ll have to go to the official website.
You can also check the list of available physical locations to visit and purchase Browndages in person. And if you’re a first-time customer, you can also receive a 10% discount by subscribing to the newsletter. [2] [4] [6] [7]
Browndages Net Worth
The Browndages have been very successful since appearing on Shark Tank and their net worth has grown significantly. Thanks to the exposure they received from the show, they have managed to make more sales and reach a wider audience. But what exactly is their net worth?
Unfortunately, we couldn’t find the exact figure. However, we can give you a good estimate based on the information that is available. Based on their success since appearing on Shark Tank, we believe that the Browndages are now worth at least $ 500,000!
This may not be an exact figure, but it’s still a pretty impressive amount of money! The Browndages have definitely come a long way since their humble beginnings and they show no signs of slowing down anytime soon.
FAQ
How are Browndages doing?
Browndages are doing pretty well! After their time in the Tank, they landed a deal with Lori, Mark, and Daymond and have continued to produce and sell their unique line of bandages for people of color. While we couldn’t find the exact sale numbers, the company is very active on social media and their bandages are receiving many positive reviews up to this day.
How much is the company Browndages worth?
While we couldn’t find the exact worth of the company, we can take a look at their last reported funding amount to give us an idea. By November 2020, we can estimate that the company is worth at least $ 500,000 dollars.
Did Browndages get a deal?
Yes, three sharks – Lori Greiner, Mark Cuban, and Daymond John – pooled together to offer Browndages $ 100,000 for 25% in the business & a $ 75,000 credit. While the deal was rather small compared to other companies who have appeared on Shark Tank, it’s definitely a step in the right direction for Browndages.
Did Shark Tank invest in Browndages?
Yes! Rasheem and Intisar got a deal from Mark Cuban, Daymond John, and Lori Greiner on Shark Tank. They left the tank with a deal for $ 100,000 for 25% equity in their company and a $ 75,000 line of credit. This helped them grow their business and they are doing very well now.
Useful Video: Shark Tank US | Browndages Manage To Secure A Three Shark Deal
Conclusion
Inclusivity is an important aspect of Browndages. Even something as simple as a bandage can make a child feel special and included. By providing a wide variety of bandages, Browndages hopes to make all children feel comfortable in their own skin.
The couple behind Browndages is truly inspirational. They had a vision and they went for it. And now their business is helping countless kids feel included and represented – something that’s so important for children of color.
Browndages has come a long way since its time on Shark Tank. The company has continued to produce new and innovative products. They have also expanded their reach by selling their products in dad and mom stores around the US.
The future looks bright for Browndages. They are constantly coming up with new ideas and expanding their product line. With the help of the Sharks, Browndages is well on its way to becoming a household name.
References:
- https://www.sharktankblog.com/browndages-bandages/
- https://www.sharktankblog.com/business/browndages/
- https://sharktankrecap.com/browndages-update-shark-tank-season-13/
- https://thecinemaholic.com/browndages-shark-tank-update-where-is-browndages-now/
- https://www.instagram.com/browndages/
- https://browndages.com/collections/all
- https://www.amazon.com/Browndages/s?k=Browndages